skip to main | skip to sidebar

Dani's Critical Research

My Focus: How masculinity is represented in contemporary advertising in "Lad mags"

Thursday, 1 May 2008

How adverts work

gender targeting in print ads - nicola batchelor
Date accessed: 17/4/08
Source:http://www.aber.ac.uk/media/Students/nrb0001.doc

"adverts work by creating a complex relationship linking the reader and the product , the product and the desire and the desire and the reader"
Posted by Dani at 04:33

No comments:

Post a Comment

Newer Post Older Post Home
Subscribe to: Post Comments (Atom)

Blog Archive

  • ▼  2008 (27)
    • ►  05/11 - 05/18 (3)
    • ►  05/04 - 05/11 (8)
    • ▼  04/27 - 05/04 (14)
      • i think i have finally selected my adverts....
      • better picture of self image.perception
      • No title
      • How adverts work
      • Essay Quotes - number three
      • first rough draft of questionaire
      • Possible Reading?
      • Areas Of Masculinity
      • What to ask? Yet More questions... (asking more th...
      • Advertisements In Nuts Magazine
      • Essay Quotes - Number Two
      • Gestalt theory
      • Essay Quotes - Number one ( I try to think of jazz...
      • More Questions - Rather than answering the origina...
    • ►  04/20 - 04/27 (1)
    • ►  03/09 - 03/16 (1)

Contributors

  • Dani
  • East Norfolk Media